Networking can be something a lot of people put off. They feel like it’s quite intimidating to get started, they feel like it’s not a top priority, they feel like it will take up too much time… the reasons can vary considerably. However, networking doesn’t have to exclude all your other marketing activities and daily conversations. Here are some great ways to get started:
— Jay Baer (@jaybaer) October 19, 2016
Once you’ve started getting to know people within your industry, it all becomes a little less daunting. Surround yourself with like-minded people who have similar business interests and you never know where it might lead.
Here are some tips for coming across well whilst networking:
- Show a genuine interest. Ask the questions that you really want to know the answers to and ask about the topics that you find interesting in further detail. People will be able to tell if you are genuinely curious, or if you’re just asking for the sake of it.
- Start casual conversations. You don’t always have to be involved in corporate events and meetings. Talk to people over a coffee and let the conversation flow. If they’ve had an enjoyable chat with you, then you are more likely to stick in their mind.
- Don’t show off. Be natural and friendly, as people will really appreciate your honesty and integrity when you are yourself.
- Put a positive spin on things. Avoiding being a show off doesn’t mean you have to be negative. Try to give off a positive and enthusiastic energy as this will help draw people in and feel a genuine connection to what you’re saying.
You see, networking doesn’t have to be a chore. It can be as simple as having a chat to someone. After all, you never know how that one little conversation could influence you, your career and your future.