Marketing agencies are big business. Lots of clients choose to use and agency as they don’t want to provide the resources for all their marketing needs in house. It is a lot cheaper and the business will have the benefit of lots of people’s knowledge. If you run an agency or marketing business, you need to know how to run a campaign for your clients and effectively communicate the results.
You will first need to discuss with the client what they want. If they are a new client, make sure you fully understand what they want and what they would like to achieve in their campaigns. Set a budget and make sure you stick to it so that you keep your client’s trust.
It’s incredibly important to achieve good results but also to communicate these results. Keep in close contact with your clients and create reports to show them your results clearly.