Category Archives: Business

How to Establish a Brand

| Posted on: October 27, 2017

Branding is a way of getting people to recognise your business and to know what they can associate with it. This is an important part of marketing as it makes your business recognisable and memorable. Here are some ways to help establish yourself as a brand: Choose a suitable logo…. Read more »

How to Run a Marketing and Design Agency

| Posted on: September 30, 2017

For people who are talented in marketing and design, opening an agency may be a very real career option. It can give you the freedom and flexibility you may currently be lacking in your job, allowing you to work as it suits you. Running an agency is no easy task… Read more »

Running a Marketing Campaign for a Client

| Posted on: August 26, 2017

Marketing agencies are big business. Lots of clients choose to use an agency as they don’t want to provide the resources for all their marketing needs in-house. It is a lot cheaper and the business will have the benefit of lots of people’s knowledge. If you run an agency or… Read more »

How to Track your Business Marketing

| Posted on: August 7, 2017

Marketing is essential for enterprising companies that want to expand their clientele. It’s the only way to let people know your business exists and to explain to them what you can do. There’s no point running marketing campaigns that have little use or value, so you need to track your… Read more »

Do you Need to Market your Business?

| Posted on: May 9, 2017

Marketing is something that most businesses take for granted. They will have a marketing department or marketing agency that they use regularly and they will assign a certain budget to their marketing efforts. How much do these companies get out of the budget, though? Is it really worth their while… Read more »